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Rate Me Tender: How your e-reputation will increase your conversion rate.

Nowadays customers do not hesitate to give reviews on the internet. Sometimes, they even take the time to send an e-mail when they are not satisfied with their purchase. According to some recent surveys, almost 9 out of 10 customers will first check reviews on internet before purchasing. As a result, every company should carefully work on its e-reputation.   What is worse than bad reviews? Be aware that most of your potential customers will check reviews online before purchasing. Thus, a bad e-reputation will probably reduce your turnover. In fact, a lot of companies went belly up because of it. Surprisingly, bad reviews can become positive to your business. First, it makes you more human. Let’s be honest, no one is perfect and a 100% good review score could actually make people...

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